August-September 2010

 

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Feature Article
Enhancing Grassroots Advocay Through Social Media:
OREA's Strategy Got the Attention of Government Decision-Makers

by Natasha Lemire-Blair, CAE
 
Developing a Marketing Plan That Actually Works
by Jackie Norman, CAE
 
Making Electronic Newsletters More Effective
by Sarah Delaney
 
From the Desk of a Not-for-Profit CEO - Really, It’s All About Relationships
by Signe Holstein, CAE